Your Kid is Already in the "Real World"

The phrase, "Welcome to the real world" is generally targeted at teens. Most of them will tell you, their world is plenty real.

How many times have you heard the phrase: "Welcome to the Real World"? It's integrated deep into our cultural fabric. Sure, sometimes it's meant as a joke, but it's most often used as a subtle takedown.

"Just wait until you get out into the real world..."

or... "That's not what happens in the real world."

The implication for young people, is that their world isn't real - that it's a faux world. We're saying: